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James Baker

Replaced A £180,000 Salary In 12 Months

James BakerFormer managing director, JCB

In just a year, a former managing director at JCB moved from the corporate world into a successful coaching practice using the Academy programme.

Seeking more time for family and real autonomy, he replaced his £180,000 annual income within 12 months. After signing three clients in under three weeks, he reached full financial stability in two months.

He now earns over £20,000 a month — well beyond his previous salary — with a practice built on recurring coaching relationships rather than one-off projects.

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