Questions answered
What we build, what it costs, how the guarantee works and where the clients come from. If your question isn’t here, ask Pam.
Section 1
The short version: we build your trusted advisor practice for you, and get it live in 10 days. You advise.
We build a trusted advisor practice around the experience you already have. Over four months we set up three things for you:
Your campaigns go live within 10 days of onboarding. You do three things: reply to the owners who respond, have the conversations, and advise.
No. You'll use coaching as one way of working with owners, alongside your consulting and mentoring. You're not becoming someone new.
A trusted advisor brings the answers like a consultant, the experience of a mentor, and the accountability of a coach. That mix is why owners keep working with you for years.
Experienced independent consultants, advisors, fractional and interim leaders, directors and business owners. People with real commercial experience who are tired of proposals, day rates and projects that end.
It isn't for people new to business, people looking for passive income, or anyone who needs a guaranteed number of clients.
None of those. It's your own business, under your own name, with your own clients. No royalties and no territory. It isn't a course you're left to watch on your own, and we don't find you a job or a board role.
Section 2
One price, a clear way out, and no hidden extras.
£2,500 a month for four months, or £10,000 if you pay upfront. There are no extra BCA fees during the four months.
If an outside tool like LinkedIn Sales Navigator would help, Pam explains that before you pay for anything.
Finish the four months and you keep the community, the weekly calls and the training for life.
If you'd like us to keep your website, CRM and campaigns running and improving, that's Trusted Advisor OS: the all-in-one ecosystem your practice runs on, for £495 a month. It's optional, and monthly. Your website runs on it, so we'll make that clear before you start.
We call it Love It or Leave It. Give it 60 days. If it isn't right for you, stop paying. If you paid upfront, we give you £5,000 back.
You keep your blueprint, so nothing you've done is wasted. You lose the build itself: the campaigns, website and systems we run for you.
No, and nobody honest can. Your results depend on the conversations you have and the work you put in.
What we do is build everything, work alongside you, and aim for your next high-value advisory client within 90 days.
The price is the same for everyone. You can pay monthly over the four months, or upfront. We don't do discounts, and we never suggest funding it with credit cards or loans.
Section 3
We do the building. Your time goes on the parts only you can do.
To get it going, at least 5 hours a week. We build the practice, so your time goes on replying to owners, sales conversations and, once you've signed clients, advising them.
A trusted advisor client is typically two 90-minute sessions a month, plus a little admin. That's why so many members start alongside the work they already do.
It rarely calms down. There's always another project. That's exactly why we build it for you.
Every month you wait, another project ends with nothing recurring behind it. If the timing genuinely isn't right, Pam will tell you, and you can start later.
Your campaigns go live within 10 days of completing onboarding. Everything is built by day 30. Then months two to four are about calls, conversations and your first clients, with us beside you.
Section 4
How clients find you, how you win them, and why they stay.
From four LinkedIn campaigns we build and run, aimed at the owners you're best placed to help. They start conversations. Your job is to reply.
You don't need a big network or to become a content creator. Will Walsh signed his first paying client from his first campaign, within a week.
You don't pitch. You have a conversation with an owner about their business: where they are, where they want to be, and what's in the way. They see their own gap and decide for themselves.
We give you the conversation step by step, one offer and one price. And Pam rides along on your first real sales call.
Members typically charge a monthly retainer for ongoing advisory work, not a day rate. What you charge depends on your experience and who you help, and we set it with you.
A few examples: Eileen Lancaster has a 12-month client at €2,500 a month. Martin Musk's first client paid six months upfront. These are individual results, not a promise.
A project has an end date built in. A trusted advisor doesn't: every month the owner gets someone who knows their business, holds them to what matters and helps them decide what's next.
We set up the onboarding, the Profit System, session plans and renewals, so clients don't drift away after three months. Ashley Maile has had 14 clients in three and a half years and never lost one.
Section 5
Finish the four months and the community, weekly calls and training are yours for life.
Yes. Book a 15-minute call with Pam. She'll look at your experience, the owners you could help and whether this is right for you. If it isn't, she'll say so.
Still want to talk it through?
Pam will look at your experience and the owners you could help, and tell you straight whether a trusted advisor practice fits. We start 10 builds a month.

If you're still weighing this up — ask. We'll tell you straight.